Mike Markkula - Alchetron, The Free Social Encyclopedia
alchetron.com
Mike Markkula - Alchetron, The Free Social Encyclopedia
Armas Clifford Mike Markkula Jr. ( born February 11, 1942) is an American entrepreneur who was an angel investor and second CEO of Apple Computer, Inc., providing early critical funding and managerial support. Markkula was introduced to Steve Jobs and Steve Wozniak when they were looking for fund
Feb 10, 2014
Mike Markkula Apple
His name was Mike Markkula. Markkula wasn’t just a checkbook. He was a blueprint. The wisdom he gave Jobs became the DNA of Apple. Here are 8 lessons Markkula taught Jobs: 1. Deep Empathy Anticipate customer needs before they can articulate them. Jobs built products people didn’t know they wanted—until they held them. 2. Ruthless Focus Excellence requires elimination. When Jobs returned in 1997, he cut 70% of Apple’s products to save the company. 3. Impute Quality People judge books by covers. A
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His name was Mike Markkula. Markkula wasn’t just a checkbook. He was a blueprint. The wisdom he gave Jobs became the DNA of Apple. Here are 8 lessons Markkula taught Jobs: 1. Deep Empathy Anticipate customer needs before they can articulate them. Jobs built products people didn’t know they wanted—until they held them. 2. Ruthless Focus Excellence requires elimination. When Jobs returned in 1997, he cut 70% of Apple’s products to save the company. 3. Impute Quality People judge books by covers. A
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Mike Markkula - How we started Apple Computer
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