The Lemonade Machine
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The Lemonade Machine
Apr 16, 2019
Digital TrendsWill Nicol
In this award-winning commercial, Honda ingeniously disassembled an entire Accord and used its parts to create a mesmerizing Rube Goldberg-style chain reaction! With no CGI and only real car components in motion, each part—from gears to wipers to the engine—interacts precisely with the next in a flawless sequence. The commercial showcases the elegance of engineering and attention to detail that defines Honda, culminating in the reveal of the fully assembled Accord. It’s a striking demonstration
1:16
In this award-winning commercial, Honda ingeniously disassembled an entire Accord and used its parts to create a mesmerizing Rube Goldberg-style chain reaction! With no CGI and only real car components in motion, each part—from gears to wipers to the engine—interacts precisely with the next in a flawless sequence. The commercial showcases the elegance of engineering and attention to detail that defines Honda, culminating in the reveal of the fully assembled Accord. It’s a striking demonstration
1.8M views1 year ago
FacebookInside History
Wealthy Tools on Instagram: "In 2003, Honda flipped automotive advertising on its head with the “Cog” commercial — a two-minute Rube Goldberg-style chain reaction built entirely from parts of a Honda Accord.  Rather than CGI or flashy visuals, the ad used actual engine components, gears, tires, and body parts from a disassembled Accord to trigger a carefully balanced sequence of collisions, rolls, and reactions that culminated in the car itself rolling off a trailer.  The project took months o
1:56
Wealthy Tools on Instagram: "In 2003, Honda flipped automotive advertising on its head with the “Cog” commercial — a two-minute Rube Goldberg-style chain reaction built entirely from parts of a Honda Accord.  Rather than CGI or flashy visuals, the ad used actual engine components, gears, tires, and body parts from a disassembled Accord to trigger a carefully balanced sequence of collisions, rolls, and reactions that culminated in the car itself rolling off a trailer.  The project took months o
29.5K views3 months ago
Instagramwealthytools
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