Scale your growth with our AI-based advertising engine. Maximize your mobile app’s monetization potential. Drive marketing results with top-performing creatives. Create more value across your customers’ lifecycles. Optimize performance with powerful, unified analytics. Find and monetize your customers on streaming TV.

Earn more for your ad inventory with an integrated 360º approach. Choose the mediation platform with the most competitive demand: 25+ SDK networks, 20+ in-app bidders, premium and diversified DSPs through the AppLovin Exchange, and custom options for …

Feb 2, 2025 · Diverse ad formats, supporting video ads, playable ads, and interactive formats; Who AppDiscovery is for: Developers looking to scale their app quickly and efficiently while focusing on long-term user retention. For developers: MAX. MAX is AppLovin’s in-app ad mediation platform, designed to maximize your mobile app’s monetization potential.

AppLovin operates a suite of tools for app developers and other businesses to automate and optimize the marketing and monetization of their platforms, products, or services by enabling the placement of different types of ads on digital properties …

Native ads let you monetize your app in a way that’s consistent with its existing design. The AppLovin MAX SDK gives you access to an ad’s individual assets. This way, you can design the ad layout to be consistent with the look and feel of your app. The SDK automatically handles image caching and metrics tracking.

App open ads are similar to interstitial ads but show when the user soft launches or cold starts the app: Fire OS Applications are not supported. Use a splash/loading screen before the app open ad shows. Do this no matter how the ad is placed within the app.

Earn more for your ad real estate through a single unified auction with an industry-leading selection of bidders and networks. Reach more people and scale your revenue with an integrated 360° approach for mobile app growth. Find the right users at massive scale to achieve ROAS goals and unleash the growth potential of their mobile app.

Nov 29, 2023 · AppLovin Ads operate on a model that revolves around user engagement and targeted advertising. The platform uses a combination of data analytics, machine learning, and user...

Once the sole territory of user acquisition (UA) marketers in the gaming world, playable ads are emerging as a format that can span app verticals. This handy guide delves into everything marketers need to know about playable ads, from their benefits and best practices to the challenges they present and how to overcome them. What Are Playable Ads?

“Why mobile banners ads persist in a video and playable world” from AppLovin’s Blog. To load a banner or MREC, create a MaxAdView object that corresponds to your ad unit. Then call call that object’s loadAd() method. To show that ad, add the MaxAdView object as a …