When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

An American Eagle ad featuring actress Sydney Sweeney drew criticism in July for its tagline “Sydney Sweeney has great jeans, ...

Dr. Phil has blasted the outrage over Sydney Sweeney's controversial new American Eagle ads, and he plans to buy the brand's ...

Sydney Sweeney's brother Trent Sweeney made light of the backlash her recent American Eagle ad campaign sparked, crediting a ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

President Trump said he liked American Eagle's ad with Sydney Sweeney, reportedly a Republican. He knocked Taylor Swift, who ...

Sydney Sweeney's brother, Trent, poked fun at her controversial American Eagle campaign. The actress' brother, who is in the ...

American Eagle's response to criticism of Sydney Sweeney's jeans ad represents a cultural shift away from corporate apologies ...

The 4-time Grammy winner, 37, name-dropped the "Euphoria" actress in her new song, "I'm Goin' In Till October." ...

Singer Ash Ruder explained her viral "Blue Genes" song about family struggles has no connection to American Eagle's ...

American Eagle stock popped 24% Monday after Trump posted that he loved the company's jeans ad featuring Sydney Sweeney as ...