Starbucks Chief Executive Brian Niccol was famously disciplined when it came to new menu items at his previous employer, ...

Starbucks said on Monday it would eliminate 1,100 corporate roles as CEO Brian Niccol pushes ahead with his turnaround ...

We believe it’s a necessary change to position Starbucks for future success—and to ensure we deliver for our green ap ...

The drink cuts, along with some food changes, reflect about a 30% reduction of menu items, according to Starbucks. The brand ...

Starbucks’ “mosh pit” problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the ...

Starbucks will have a slimmed-down menu as of March 4. The coffee chain will quit serving several Frappuccinos and other ...

Starbucks' stock is up nearly 20% since our last article, driven by strong Q1 earnings and the new CEO's strategic changes.

Starbucks is making significant adjustments to navigate growing competition and operational challenges in China, its ...

Starbucks plans to lay off 1,100 corporate employees globally as new Chairman and CEO Brian Niccol streamlines operations. In ...

The job cuts are part of CEO Brian Niccol’s plans to streamline operations and create a more nimble workforce.

Starbucks revealed 13 drinks that will no longer be on the menu starting Tuesday, March 4. “We’re simplifying our menu to ...

Starbucks faces challenges with job cuts, high valuations, and shifting consumer trends. Learn why I think that SBUX stock ...