FAST and AVOD are struggling to fill inventory and CPMs are sagging in much of the CTV world. Is programmatic the problem or the solution? Is brand or direct advertising better equipped to turn the ...

Compliant is the first company to offer independent verification of supply-side data standards worldwide. By integrating Compliant's data integrity signals, Octillion enables advertisers to buy ...

Premion has integrated Compliant’s advanced data integrity signals into its Octillion demand-side platform. As advertisers prioritize data ...

The activity of programmatic advertising includes the automated process of purchasing and selling ad space in real-time and is made possible with the aid of algorithms. Unlike other means of ad ...

How can we lead a healthy life? What is good for our body and soul? What kind of exercise can make us - or keep us fit? Find out more on In Good Shape, the health show on DW.

Brand safety controls in programmatic advertising have been discussed for years. Yet, this new revelation raises the question: Do we need to fundamentally rethink programmatic media, how we use it, ...

"What we're talking about is at the programmatic level; being able to analyze and assess for signs and symptoms of fraud that would involve established criminal organizations and established fraud ...

RTB is the most prevalent form of programmatic advertising, and for good reason. It's a fast-paced auction-style marketplace where advertisers bid on ad space in real time as each webpage loads. Think ...

Former Chelsea player Michael Essien has a unique prowess on the field and an unmatched fashion sense The former Black Stars of Ghana player has gone viral with his new haircut on Instagram and ...

Sen. Bernie Sanders questions Linda McMahon, President Donald Trump's nominee for Secretary of Education, during a committee hearing on her nomination on Feb. 13. AP Politicians bash businesses. ...