In this episode of Adspeak, ADWEEK creativity editor Brittaney Kiefer and executive editor Alison Weissbrot unpack what's behind Nike's big move, how it's racing to win over Gen Z, and whether a brand ...

"Just Do It isn't just a slogan, it's a spirit that lives in every beat of the sport," said Nicole Graham, executive vice ...

Nike is introducing a 'Why Do It?' campaign, playing off its established slogan. Will this resonate with Gen Z?