My Little Pony, the Phase 10 card game, and Transformers action figures were inducted into the National Toy Hall of Fame.

Not sure what to get your friends for Christmas this year? Take it from Barbie and pick up a gift from Verizon. The gift of connectivity (and super fast WiFi) instantly upgrades Barbie’s Dream House ...

PMI Kids’ World’s Stumble Guys x Barbie line hits retail this month, launching exclusively at 3,500 Walmart stores in the U.S ...

Gabrielle Union and Dwyane Wade Kaavia's dreamhouse in honor of her 6t birthday party. The actress and NBA star shared an ...

Mattel’s "Wicked" movie dolls are pulled from at least three major retailers following a packaging misprint that lists a porn ...

The Bloomington Police Department on Tuesday warned of a new scam that residents have recently seen. According to a ...

Oh, Mattel. The company known for giving us Barbie, Hot Wheels, and our entire childhood collection of action figures just ...

Kaavia James is “a Barbie girl, in a Barbie world” — wait, scratch that. Barbie (and all of us!) actually live in Kaavia’s ...

My Little Pony has finally been inducted into the Toy Hall of Fame. The pastel-colored ponies were enshrined in the National ...

Verizon (VZ) and Barbie (MAT) announced a first-ever collaboration showcasing Barbie as the star of Verizon’s holiday campaign, including ...

The Barbie® DreamHouse™ is now the StreamHouseNEW YORK, Nov. 12, 2024 (GLOBE NEWSWIRE) -- This holiday season, Verizon and Barbie®, today ...

Are you a print subscriber? Activate your account. By Ryan Gould - 4 min 45 sec ago By Ad Age Staff - 7 min 40 sec ago By Asa ...