Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional ...

Advertisers are grappling with trade-offs of AI-powered ad planning and buying tools for automating nearly every step in ...

Warner Bros. Discovery has halted plans to launch a $10 paywall for its B/R Sports tier, while also pulling sports and news content from the Max ad tier starting March 30. By Etan Vlessing Canada ...

Discovery now says it will not be looking to charge more for sports and news content to its Max ad-free “Standard” and “Premium” subscribers. WBD originally announced that a B/R Sports Add ...

There’s a catch: on screen, he is a Pakistani national. Meet Vishal Malhotra, the actor who plays the heartbroken Pakistan fan in the hugely popular ‘Mauka Mauka’ ads. “It gave me recognition, ...

George Russell revisited his feud with Max Verstappen ignited after the 2024 Qatar Grand Prix. He blamed the Dutchman for bullying rivals on the track with his aggressive racing, but fans weren't ...

Is a Current Account Deficit Good or Bad for the Economy? What Is Adjudication? Definition, How It Works, Types, and Example What Is a Mechanic's Lien? Definition, How It's Used, and Example ...

Search Engine Land » PPC » Google Ads releases Performance Max usefulness indicator Chat with SearchBot Please note that your conversations will be recorded. Google Ads rolled out a new ...

The big picture. Performance Max campaigns, Google’s AI-driven ad format, have been a source of frustration for advertisers seeking more granular control over where their ads appear. Lead up.