UK-based AI advertising company Daivid has partnered with Japanese media and marketing research company Video Research to ...

Survey fraud prevention company has appointed for Kantar chief information officer Joseph Baldini to its board of directors.

The marketing and research industries have a well-documented fascination with youth. Gen Z has become a lightning rod for hot ...

Television measurement body Barb and research firm Kantar Media have begun reporting TV set viewing to YouTube channels.

A mixed-method approach using AI with online diaries highlighted the importance of context, outliers and experience in qual ...

Measurement technology company RealityMine has appointed Adam Portner as senior vice-president, client development, to help ...

Research and consultancy business Pegasus Insight has established Momenti Group, a subsidiary focused on the mortgage sector.

Conversational research companies Rival Technologies and Reach3 Insights, both part of Rival Group, have made seven ...

The division, called DeciZr, will focus on building AI tools to support insight and strategy work, as well as assisting teams ...

Research and consultancy business Pegasus Insight has established Momenti Group, a subsidiary focused on the mortgage sector.

NIQ Global Intelligence is looking to raise $1.05bn in an initial public offering on the New York Stock Exchange.