Virgin Group’s chief brand and marketing officer Claire Hilton is stepping down after six years, as the company appoints its ...

Growth in marketing spend is an “implicit recognition” Unilever’s investment three years ago was “absolutely uncompetitive”, ...

Brand models are necessary and important pieces of work, but marketers overcomplicate them with too much fiddling and overly ...

The world’s first ursine advertising expert sinks her teeth into the Government’s ‘Less Healthy Food & Drink’ ad ban, and how ...

The world’s first ursine advertising expert sinks her teeth into the Government’s ‘Less Healthy Food & Drink’ ad ban, and how ...

Meta CEO Mark Zuckerberg claims AI “superintelligence” - which surpasses human intelligence in “every way” - is within reach.

Rules coming into play from October mean that brands will not be able to advertise “less healthy” food online or on TV ...

While Adidas experienced double-digit growth in the first half of 2025, CEO Bjørn Gulden expects US tariffs will have a €200m ...

Claiming AI has not negatively affected search performance, Booking.com’s CFO sees strong potential to diversify traffic ...

The UK’s ethnicity pay gap is a “moral and economic failure”, says People Like Us, as new campaign highlights £3.2bn lost in ...

Getting ‘Back to Starbucks’ and dialling up what customers love about the brand has been a key focus for the chain as it ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...