In a world where brand loyalty is fleeting and customer attitudes are changing by the hour, predicting—rather than just reacting—has been a game-changer. The future of customer experience (CX) is ...

Let your résumé show that your in-depth knowledge has been certified by TDWI, the industry’s premier provider of data and analytics education. Recognized by CIO Magazine as the top business ...

Let your résumé show that your in-depth knowledge has been certified by TDWI, the industry’s premier provider of data and analytics education. Recognized by CIO Magazine as the top business ...

I went to a small, liberal arts college in western Massachusetts whose mascot is a “purple cow” -- presumably chosen because of the large number of cows that graze in the foothills of nearby mountains ...

The Business Intelligence Journal is an in-depth, unbiased information resource for data management and anlytics professionals. This quarterly publication provides fresh ideas and perspectives to help ...

I recently spoke in a webinar run by Informatica Corporation, sharing the stage with Informatica’s Scott Hedrick and Ron van Bruchem, a business architect at Rabobank. We three had an interactive ...

TDWI instructor Chris Adamson defines dimensional data modeling as “the nexus of a holistic approach to managing business intelligence, analytics, and governance programs. Used at a program level to ...

Creating performance metrics is as much art as science. To guide you in your quest, here are 12 characteristics of effective performance metrics. 1. Strategic. To create effective performance metrics, ...

TDWI's Best Practices Awards program is designed to identify and honor companies that have demonstrated excellence in developing, deploying, and maintaining BI and DW applications. Winners are chosen ...

Visit the CBIP group at tdwi.org/linkedin/cbip. Since 2003, TDWI and the ICCP have provided the CBIP certification to global business and industry through their ...

That’s why the industries racing to automate data management with AI are under growing pressure to put humans back in the loop. Human-in-the-loop (HITL) is no longer a niche safety net—it’s becoming a ...