The insights for Q2 from the China Online Consumer Brand Index (CBI) reveal that to attain outsized growth, brands ought to ...

A US state senator has filed a complaint against Whirlpool, Omnicom Group, DDB, São Paulo-based agency DM9 and several other subsidiaries, alleging that parts of her 2018 TED Talk were manipulated ...

McDonald’s Japan abruptly ended its limited-edition Pokémon card promotion just hours after its launch over the weekend, sparking frustration and backlash from fans and customers. Originally set to ...

Vaping might look like a harmless choice or a clubbing flex, but it’s a trap dressed up in glossy packaging. That’s the blunt message behind 'Don’t Toy With Your Life', a hard-hitting new anti-vaping ...

Watsons has topped the list of best-loved brands by consumers in Malaysia. The Hong Kong-based health care and beauty chain beat Japanese apparel brand Uniqlo and tech giant Apple to claim the top ...

John Wren, who has led Omnicom since 1997, is preparing his business for its biggest and most ambitious deal yet with the acquisition of rival Interpublic Group (IPG). The deal will create the world’s ...

Dentsu will be expanding its global Sports & Entertainment business with fresh plans to grow its anime and sports analytics business in new regions. The announced was made at Cannes Lions 2025. The ...

Campaign Asia-Pacific is proud to announce the 2025 Asia-Pacific Power List, our selection of the region's most influential and purposeful marketers, presented in partnership with DoubleVerify. Amid ...

WPP has removed references to "diversity, equity and inclusion" from its latest annual report amid growing opposition to such policies from US president Donald Trump's administration. The company, ...

Despite challenges like layoffs, junior and mid-level candidates are expected to find opportunities, particularly in sectors demanding proficiency in AI and digital tools in 2025, according to MCG ...

With the January blues behind us, 2025 is shaping up to be a promising year for the advertising industry. Magna forecasts a global ad market growth of 6.1%, bringing total revenues close to the ...

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