FAST and AVOD are struggling to fill inventory and CPMs are sagging in much of the CTV world. Is programmatic the problem or the solution? Is brand or direct advertising better equipped to turn the ...
AI-driven SPO is reshaping programmatic efficiency, allowing advertisers to eliminate waste, improve transparency, and ...
Programmatic can be a black box. The recently released Adalytics report alleges that major advertisers had their programmatic ...
Premion has integrated Compliant’s advanced data integrity signals into its Octillion demand-side platform. As advertisers prioritize data ...
In this clip from a Streaming Media Connect 2025 debate, Will Programmatic Advertising Overtake Brand/Direct in 2025?, Philo Head of Advertising Partnerships Aulden Kaye Yi discusses the future of ...
Compliant is the first company to offer independent verification of supply-side data standards worldwide. By integrating Compliant's data integrity signals, Octillion enables advertisers to buy ...
Sen. Bernie Sanders questions Linda McMahon, President Donald Trump's nominee for Secretary of Education, during a committee hearing on her nomination on Feb. 13. AP Politicians bash businesses. ...
How can we lead a healthy life? What is good for our body and soul? What kind of exercise can make us - or keep us fit? Find out more on In Good Shape, the health show on DW. Informative and ...
Investopedia / Julie Bang A Veblen good is a good for which demand increases as the price increases due to its exclusive nature and appeal as a status symbol. This runs counter to the prevailing ...
"What we're talking about is at the programmatic level; being able to analyze and assess for signs and symptoms of fraud that would involve established criminal organizations and established fraud ...