What’s the big idea? We are all creative beings because making your life is the ultimate creative act. For those who choose to tune their senses as artists, there are 10 key principles to improving ...

Creative people perceive, experience, and interpret things in unique ways. Anyone who creates understands what I’m talking ...

Explore the science of creativity and learn how mathematical laws and frameworks can help you achieve groundbreaking ideas.

The Weber Shandwick Collective’s Karen Pugliese discussed how blending human creativity and AI is helping brands expand their ...

In this episode of The Speed of Culture, Matt Britton sits down with Victoria Lozano, chief marketing officer at Crayola, to unpack why creativity is a life skill that prepares people for whatever ...

The original version of this story appeared in Quanta Magazine. We were once promised self-driving cars and robot maids. Instead, we’ve seen the rise of artificial intelligence systems that can beat ...

McCann released its latest study that found despite the deep divides in America that are eroding the American Dream, creativity, specifically from brands, could bridge the gap. It’s hard to imagine ...

This article took me a minute to write because this is serious stuff (and I am not trying to be dramatic here), but if you get this wrong, you could be out of a job or business. Not to mention, this ...

Novartis has a pretty simple methodology for why it’s doubled down on creativity. “Marketing is marketing. Creativity is creativity. For so long, we fooled ourselves into thinking that marketing and ...

Ms. O’Rourke is the executive editor of The Yale Review and a professor of creative writing at Yale University. July 18, 2025 When I first told ChatGPT who I was, it sent a gushing reply: “Oh wow — it ...

Bestselling author Martha Beck has tried many things over her 62 years of life to quell the anxiety that has been her constant companion since childhood. The Harvard-trained sociologist experimented ...