In 2025, India’s top 10 most valuable brands are led by Tata Group, followed by Infosys and HDFC Group. These brands span ...

“Zero to one” is a phrase that describes the process of creating something radically new and taking it to its first growth ...

Goodbye, clean and traditional hardwood. Welcome, a court emblazoned with hundreds of “XII” logos resulting in a polarizing ...

Shopify outlines how to keep businesses from getting lost among the competition and how brand guidelines can set them apart.

Brands can determine a bank’s personality and culture but many Swiss private banks focusing on logos or taglines fail to ...