Flipkart co-founder Binny Bansal has started a new business called Opptra with the goal of assisting consumer companies in growing throughout Asia and beyond. Opptra aims to help brands expand into ...
The discussions, held during trade talks between the two countries in Washington till 8 March, did not succeed in resolving ...
The focus is now on context-driven, intent-heavy search optimization, making Voice SEO essential for ranking in AI-powered ...
Management Consulting remains the top career choice among students, accounting for 41% of the offers, followed by ...
While it is anybody’s guess if Paytm's multi-lever strategy will help it scale, let’s understand how far Paytm really is from ...
Calling it “retail media 2.0,” Singh, Country Head, India at Criteo, claims to witness the adoption of brand building on ...
Management Consulting remains the top career choice among students, accounting for 41% of the offers, followed by ...
IIM Bangalore's 2024 placements saw all 595 students secure positions across 176 firms, with consulting accounting for 41% of ...
Industry experts seem to concur with the notion that quick commerce platforms might just disrupt the advertising industry ...
Since acquiring Pernia’s Pop-Up Shop in 2018, PSL has grown the business exponentially, expanding its reach by over 100 times ...
Google CEO Sundar Pichai started his career with the tech giant in 2004. He was not the CEO at the time but has since risen ...
The 4Ps of marketing, coined by Philip Kotler—Product, Price, Place, Promotion—are evolving. In today’s AI-driven world, ...