Nowadays, words and phrases from memes or viral TikTok videos can be heard in everyday conversation when speaking with the younger generation. Usually you can gather what a word means depending on the ...

NEW YORK - You know you're getting old when you start becoming totally confused by what the kids are saying these days. Like the generations before them, Generation Alpha (born between 2010 and 2025) ...

Born roughly between 2010 and 2025, Gen Alpha is the first generation to grow up entirely within the digital age. While previous generations witnessed the rise of technology, Gen Alpha is immersed in ...

Even though they're still children, Generation Alpha is already shaping what families buy and spend on, especially online. Growing up fully immersed in technology, Gen Alpha will expect flexible, ...

Generation Alpha is the largest generation ever. Totalling two billion children, it encompasses anybody currently aged 0-15 years old – those born between 2010 and 2025. This is the first fully ...

Forbes contributors publish independent expert analyses and insights. Dr. Tracy Brower writes about joy, community and the future of work. Gen Alpha is growing up fast and it’s time to focus on who ...