When people talk about high-priority SEO activities, they usually point to crucial areas like keyword research, content planning, and link-building. Website architecture is rarely top of the list. But ...

Google has updated its URL structure guidelines to specify what characters Google Search supports in URLs. The introduction paragraph now leads off by saying, "Google supports URLs as defined by RFC ...

Over the years, Google has seemingly established a pattern in how it interacts with the web. The search engine provides structured data formats and tools that allow us to supply information to Google.

Has your organic traffic looked like this over the past couple of years? I’ve evaluated a handful of global websites negatively impacted by core updates related to page experience, helpful content, ...

From weak strategy to poor user experience, these are the Google Ads mistakes draining SMB budgets. Learn how to fix them and ...

Google agreed to spend $500 million over 10 years to overhaul its compliance structure, to settle shareholder litigation accusing the search engine company of antitrust violations, settlement papers ...

Google's updated image SEO best practices recommend using consistent URLs for images across your site to preserve crawl budget. Google recommends using the same image URL across your site.

Steve Ohanians is the CEO of Clear Digital, an agency that delivers digital and brand experiences for real-world impact. The structure and design of a B2B company’s website play a crucial role in ...