While the LEGO Mario builds have some interactive elements, Smart Play takes it to the next level. Only the individual LEGO ...

During its demonstration, Lego showed a custom Smart Tag that could read basic colors using the sensor, illuminating the ...

We’ve sifted through the launches, sat through the demos, and ignored the hype – these are the products worth shouting about ...

Headlining the list is Darth Vader’s TIE Fighter set, a 473-piece set that debuts at just $70—$5 more than the MSRP of the ...

Lego retired its highly detailed Tree House in 2024, and Amazon is only retailer still selling the 3,036-piece model.

A new LEGO set of one of the most successful Ferrari-Michael Schumacher cars will go on sale starting in March. The set in ...

CES 2026, the annual consumer tech conference held in Las Vegas, is here. And lucky for you, we have TechCrunch editors and ...

With a Smart Brick, Lego creations can come to life. A car could make engine sounds until it crashes, or Darth Vader could ...

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

The new LEGO Smart Play system includes a Smart Brick with custom lights, sounds, motion sensors and the ability to recognise Smart Tags and Minifigures.

Lego is gearing up to give its first presentation at CES this year, which might include its newly designed F1 racing car.