A new study has revealed that people are significantly more likely to engage in deceitful behavior when using artificial intelligence (AI) compared to acting alone.

Kennedy and HHS rolled out a parody drug ad mocking deceptive pharmaceutical marketing as part of a new plan to crack down on ...

The FTC and seven states sue Ticketmaster and Live Nation over illegal ticket resale practices, aiming to protect consumers and ensure fair competition.

The FDA has made public dozens of warning letters sent to drug companies accused of misleading or deceptive advertising. The disclosures come after the agency said Sept. 9 it would be sending ...

Programmatic and other digital ads rely on emotional depth to resonate with audiences, drive engagement and increase ...

Psychology should be the fifth “P” in marketing. No matter how thoughtful your product design, how competitive your price or ...