AirBnb's cash flow model, financial strength, and growth potential make it a smart long-term investment despite current stock ...

Reddit shares are down 40%, presenting a fantastic buying opportunity for long-term value investors due to its high-quality ...

WPP has failed to fend off Publicis to retain the North America media brief as the pitch comes to a conclusion.

Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...

In a new era of voice commerce, traditional keyword optimization gives way to a more attribute-based, conversational approach ...

In the contextual advertising space, agents are poised to go far beyond identifying keywords. They will not only optimize ads ...

Reuters’ transition to a direct-to-consumer model is part of the company’s long-term plan to build a more sustainable ...

Streaming apps like Netflix, Spotify, and YouTube are adding more tiers, pushing people to upgrade, and increasingly focusing ...

WPP is hoping to fend off Publicis to retain the brief as the pitch nears a conclusion. Win or lose, the spotlight will be on ...

Get buy in for your SEO budget by demonstrating ROI, aligning with business goals, and making SEO a performance-driven ...

The European Bank for Reconstruction and Development (EBRD) opened applications for its Star Venture programme in Romania, ...

Industry experts seem to concur with the notion that quick commerce platforms might just disrupt the advertising industry ...