Google will autotmatically change store visit value, potentially raising ROAS with estimated – not actual – sales.

A fully automated Meta ad platform could reshape how agencies work and how campaigns are built, optimized and delivered, ...

Rembrand is merging with Spaceback to build a unified AI-powered platform for “content-based” CTV, digital video and display.

Perplexity has drawn plenty of its headlines for its relentless fundraising—which recently valued the artificial intelligence ...

Do you want reach or relevance? Mass exposure or accurate targeting? That trade-off made sense in a world dominated by ...

No, Console did not add an AI Overviews filter to the Search Performance report. There was a ton of buzz this morning that ...

A Glasgow land, consent management and stakeholder engagement practice has hired a tech visionary to lead a digital transformation of the business.

In April, Rhode Island resident Navah Hopkins received a plea for her help to defeat legislation thousands of miles away in California. The ask came from Google, maker of the world’s most used web ...

The suit accuses Google of damaging publishers’ traffic and revenue. The complaint, brought on Sept. 12 in the US District ...

Penske Media has filed a lawsuit against Google, alleging the company scrapes its editorial content to power its AI summaries ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console reporting seems off since last ...

The Causeway Shantymen are tuning up their voices and preparing to bring their rousing sea songs to the heart of Bushmills, ...