The Real Story of Bharat’s Next 500 Million, examines how non-metro consumers discover brands and make purchasing decisions.

In his new role, he will oversee operations across India and South Asia, before which he spent nearly a decade at Bharti ...

About 97% say generative AI has boosted the creator economy, but high costs, unclear training methods and unreliable output ...

The report emphasises orchestrating intelligence across vehicles, manufacturing operations, suppliers, and digital platforms ...

The collaboration is expected to extend beyond the campaign film through outdoor, print and digital formats, as well as ...

The refreshed design adds sharper typography and a revised colour palette in the same logo, intended to maintain consistency ...

With a campaign total budget option, advertisers set the full spend upfront, which can’t be changed, and daily spend adjusts ...

New partners include Aurai Consulting in Milan, Bear Icebox in Chicago and Magnitude of Change in Las Vegas, with Talking ...

As part of the transition, Rajesh Kaul becomes Chief Revenue Officer, Akshay Agrawal heads Linear Ad Sales, and Ranjana ...

In her new role, Singh is expected to oversee brand strategy, integrated marketing, digital initiatives and public relations, ...

Chakraborty is expected to oversee communications across the company’s commercial, defence, executive aviation, and support ...

Total footfalls stood at 83.2 crore, or 832 million admissions, where the drop highlighted the industry’s growing reliance on ...