Brands that spread IPL ad spends across TV, digital, and on-ground assets like jerseys and boundary branding see a stronger ...

Industry veteran Kavita Dhanuka has joined Signify (formerly Philips Lighting) as Head of Marketing Communications & Media ...

Honasa Consumer Limited, home to renowned brands like Mamaearth, The Derma Co., Aqualogica, Bblunt, Dr. Sheth's, and Staze ...

Nestlé India has announced its consolidated financial results for the quarter and financial year ended 31st March 2025. For ...

It will appear in print and have a robust digital presence across its website and social media channels, in addition to ...

Dreame Technology has announced Bollywood actress Kriti Sanon as its first Indian brand ambassador. This collaboration marks ...

Sai Chaulkar has been elevated to the role of Business Director at McCann Worldgroup. She announced the news of her promotion ...

Today, we honour Sandeep Tanwani, Chief Marketing Officer of Pidilite Industries, on his birthday—a leader whose strategic ...

Meta has introduced an early test of ads in Threads with a small number of advertisers. Meta will monitor how it’s going ...

The central thesis of the book challenges conventional wisdom. Instead of merely improving complaint resolution, the authors ...

Anchored in visual storytelling and starring global icon Roger Federer, the ‘Because it’s Mercedes-Benz’ film goes the poetic ...

With Campa Cola’s aggressive entry into the race, legacy players will need to do more than just advertise—they’ll need to ...