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Amazon, Netflix and ad

Netflix, Amazon Set Alliance to Broaden Connected-TV Impressions for Ad Buyers

Amazon and Netflix are two of the major competitors in Hollywood’s streaming wars, but in at least one instance, they’re ready to team up. Amazon will give advertisers the chance to buy up programmatic advertising inventory from Netflix via its demand-side platform,

· 2d · on MSN

Netflix And Amazon Set Advertising Alliance

TheDesk.net on MSN · 1d

Netflix strikes advertising partnership with Amazon

2don MSN

Amazon and Netflix Ink Advertising Partnership

Buyers will have direct access to the streamer's inventory through Amazon's demand-side platform starting in the fourth ...

Campaign Live1d

Amazon and Netflix strike major ad partnership

Starting in Q4, Netflix will make its ad-supported inventory available via Amazon’s DSP in 12 key markets, including Australia, Japan, U.S., U.K. and Germany.

USA Today1mon

How Amazon Ads became a $56 billion powerhouse and why it’s just getting started

For years, Amazon's (NASDAQ: AMZN) story has centered on e-commerce and cloud computing. But another engine is gaining speed — one that's high-margin, fast-growing and still underappreciated. That's ...

Marketing Dive3d

Netflix ads come to Amazon DSP as streaming race evolves

Brands using Amazon DSP will be able to directly buy premium Netflix inventory, another sign of the e-commerce giant’s ...

The Manila Times2mon

Shirofune Enhances Amazon Ads Automation with AMC Integration to Enable Lifetime Value-Based Optimization

Advertisers gain access to key metrics, including CAC, New Customer ROAS, and predicted LTV for more strategic campaign ...

World Screen2d

Amazon & Netflix Seal Ad-Sales Pact

Advertisers using Amazon Ads' Amazon DSP sales platform will have access to Netflix's premium ad inventory in the U.S. and a ...

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