On Thursday, August 17th, New York City-based video game entertainment company Atari Interactive Inc. filed a lawsuit alleging trademark and copyright infringement claims against Swiss food and drink ...

KIT KAT's® new break protectors, the Break Brothers will hit the big screen April 7th during the NCAA Men's Championship Game HERSHEY, Pa., April 4, 2025 /PRNewswire/ -- Let's face it—breaks are ...

As Kit Kat's campaign for its green tea-flavored candy bar shows, 360-degree videos can have tremendous power to engage audiences with their content and brand message. The "Zen Break" video immersed ...

Yesterday, Kit Kat gave their Twitter followers a preview of their new Halloween-themed advertisement with a picture of Chance The Rapper dressed in costume. At the time, the only other detail they ...

The ad, which you can check out above, is for Kit Kat Bites, and shows four folks playing a video game that looks very much like Atari’s Breakout, except, of course, the blocks are replaced with Kit ...

The vintage gamer says the unauthorized use will likely prevent it from legitimately partnering with other candy brands. By Ashley Cullins Atari wants to break off a piece of Nestle’s profits after ...

Artists always have to be careful about crossing over into mainstream markets and agreeing to do advertisements, with the fear of being called a "sell out." Up to this point, Chance The Rapper has ...

Are you a print subscriber? Activate your account. By Tim Nudd - 3 hours 37 min ago By Ad Age and Creativity Staff - 5 hours ago By Ad Age Staff - 5 hours 32 min ago By Adrianne Pasquarelli - 5 hours ...

Atari claims that a commercial for Nestle's Kit Kat candy bars violates the copyright and trademark rights of Breakout, Atari's iconic 1975 video game. Nestle's 30-second spot "leverage[s] Breakout ...

Girls Aloud will make millions by fronting an advertising campaign for the new low calorie Kit Kat bar. The contract with Kit Kat, for the new Senses bar, is thought to be their most lucrative ad deal ...

Chance The Rapper is really getting that promo money! Kit Kat debuted their new Halloween commercial featuring Chance The Rapper on Twitter today (Oct. 4). In the 30-second spot, the rapper is dressed ...

The vintage gamer says the unauthorized use will likely prevent it from legitimately partnering with other candy brands. By Ashley Cullins Atari wants to break off a piece of Nestle’s profits after ...