Fragrance is an essential part of personal expression. It can elevate your mood, influence how others perceive you, and even ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

and sometimes even their whole fragrance line. Typically ranging from .01 to 1.7 ounces, these samples are travel-friendly, fit perfectly inside of a handbag and, depending on the notes, are good for ...

In the Before Times, my idea of a perfect day was popping into Sephora, sniffing as many scents as humanly possible, and walking out with a fistful of samples. Such laissez-faire pleasures are, alas, ...

Star’Asia (@d.starasia), the customer, started her video by opening a large package from Ulta Beauty. She proceeded to take out a smaller box labeled “Dazzling Scents of the Season.” But those ...

Thieves operating in public places use drug-filled perfume bottles to render their victims unconscious.

Update April 17: The $40 lip-shaped perfumes from Kylie Jenner and half-sister Kim Kardashian West were scheduled to launch on April 26 but have now been delayed. Kardashian West took to Twitter today ...