Ford rolled out a new ad campaign on Wednesday, marking the first global unification of its brand in decades. CMO Lisa ...

Ford launched a new advertising campaign Wednesday after sparking speculation why it was deleting social media posts.

Ford (NYSE:F) launched its first new global ad campaign in 15 years to address shifting consumer preferences and to ...

Longtime GM rival Ford is launching the ambitious new "Ready Set Ford" global marketing campaign, highlighting its core ...

Ford isn't disclosing how much it's spending on the company's first global marketing strategy since "Go Further" more than a decade ago. But it's "evergreen," said Lisa Materazzo, global chief ...

The campaign, called 'Ready, Set, Ford,' will start in the U.S. with a spot called 'Anthem' to air on television and other places starting Sept. 10.

In what some industry experts see as a Hail Mary ahead of May 3 — the day President Donald Trump is expected to implement 25% tariffs on all auto parts imported into the United States — Ford Motor Co.

Ford Motor Company has rebranded its motorsports program to Ford Racing. The announcement was made in a letter to employees ...

Ford topped the auto industry in customer loyalty during the first half of 2025, while General Motors Co. led among ...