While the Trivago Guy's love-him-or-hate him TV ads garnered a lot of media attention in 2014, it was the Expedia brand that really kicked butt on TV. In the hotly contested TV advertising wars, 18 ...

— Nipun Dureja is now chief technology officer for iSpot, a Bellevue, Wash., company that measures the impact of advertising campaigns on TV and video streaming. Dureja was previously a… Read More TV ...

Photo Caption: Vrbo's TV ad, "Your Together Awaits With Vrbo," was the top online travel agency spot in impressions on U.S. TV during the first three weeks of 2021, according to iSpot.tv. In the first ...

Rick: Today's roundup includes some interesting acquisition news from iSpot.tv (see below). iSpot is an ad measurement firm, so as I'm currently watching "Mad Men" (yes, I'm aware that I'm over a ...

Airbnb was the top-spending travel brand on U.S. national TV during the first 11 months of 2022 at an estimated $86.5 million, but it was merely the ninth most-seen among travel websites, hotels and ...