PHILADELPHIA (CBS) — Slime-making has become such a craze that Elmer's is hoping kids of all ages around the U.S. will help them create new slime recipes in their inaugural competition of the Ooey ...

ATLANTA, Dec. 13, 2019 /PRNewswire/ -- Elmer's® partnered with digital content creators to complete epic slime challenges in the "Elmer's What If?!" campaign. As a culmination of this successful 2019 ...

People inspired by social media to make homemade slime for fun -- and in some cases, profit -- are helping the bottom line of Newell Brands (NWL), the parent of Elmer’s Glue. That’s because the ...

What I like about slime is that it's about nothing. Instagram is filled with videos of the shapeless substance. They often begin with a glob of vibrant, wobbling slime on a white surface. Manicured ...

It was supposed to be slime — but was a major fail. Over the years, we’ve made our fair share of slime, so we used the same ...