Ocean Spray Cranberries Inc. on Monday (June 10) announced a new masterbrand campaign and tagline, “Just Add Cran,” that will support all future creative work, per details shared with Marketing Dive.

Producing or directing, he made more than 50 films over 50 years, including a series on the English language and an exploration of J. Edgar Hoover’s secret life. By Clay Risen William Cran, an ...