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Insider Monkey2mon

Amazon (AMZN) and Roku Partner to Revolutionize Connected TV Advertising

Amazon.com, Inc. (NASDAQ:AMZN) is one of the 11 must-buy AI stocks analysts are betting on. On June 16, the company’s advertising unit, Amazon Ads, entered a strategic partnership with Roku, Inc ...
TV Technology2mon

Roku, Amazon Team Up to Dominate CTV Ad Market

NEW YORK—In a landmark agreement to overtake the burgeoning connected TV (CTV) advertising market, Amazon Ads and Roku today announced a new integration that gives advertisers access to the ...

Amazon Advertising Exec Krishan Bhatia Departs After One Year

Advertising executive Krishan Bhatia is leaving Amazon after one year at the company, according to an internal memo sent to ...
Business Insider1mon

YouTube is dominating TV viewership — but Amazon's Prime Video is on pace to be a bigger cash cow

Tech giants are dominating the rapidly growing connected TV ad market. Amazon's Prime Video will overtake YouTube for the top spot, Morgan Stanley analysts say. Both Prime Video and YouTube will ...
World Screen1d

Amazon & Netflix Seal Ad-Sales Pact

Advertisers using Amazon Ads' Amazon DSP sales platform will have access to Netflix's premium ad inventory in the U.S. and a ...

Krishan Bhatia, Who Helped Amazon Build Presence in TV Upfronts, Is Exiting

Krishan Bhatia, a senior Amazon sales executive who joined from NBCUniversal to build the streaming giant's relationships ...

Inside Amazon's plan to clobber rivals The Trade Desk and Google in a key area of advertising

Amazon has been executing on a plan to be No. 1 in a key area of adtech. Industry insiders say it's made gains on rivals The Trade Desk and Google.