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Seven months after Adidas cut ties with Ye, the break-up continues “hurting” the brand, the CEO said as boxes of once-popular Yeezy shoes are still piling up in warehouses.
Adidas will start selling some of the merchandise from its defunct Yeezy partnership with rapper Kanye West at the end of May.
Adidas has finally disclosed what it’s going to do with its millions of unsold pairs of Yeezy shoes left over after the brand dissolved its deal with rapper and designer Kanye West last year ...
Adidas said Wednesday that it’s donated or is planning to give away more than $150 million to groups fighting antisemitism and other forms of hate from the sales of Yeezy shoes last year after ...
One of the options Adidas considered was to destroy the Ye-designed shoes, but the company ultimately decided against it, the CEO said. Instead it will sell them and donate the proceeds to charity.
The rapper formerly known as Kanye West told the world last year that he lost $1 billion after severing a partnership with Adidas. Now it turns out Adidas stands to lose even more. The German ...
Adidas is releasing a second batch of high-end Yeezy sneakers after cutting ties with rapper Ye, formerly known as Kanye West.
Unsold Yeezy shoes—designed by controversial rapper Kanye West—earned Adidas more than half a billion in sales earlier this year when the shoemaker opted to sell some of its leftover ...
HERZOGENAURACH, Germany >> Adidas sold its last remaining pair of Yeezy sneakers in the fourth quarter, the sportswear brand said today, ending the process of liquidating stock of the lucrative ...
Adidas says it’s donated or is planning to give away more than $150 million to groups fighting antisemitism and other forms of hate from the sales of Yeezy shoes last year ...