Switzerland Tourism expects 2025 to conclude with a 2 per cent overall increase in overnights from the GCC, with KSA ...

Switzerland Tourism (ST) and the Conference of Regional Tourism Directors of Switzerland (RDK) want to better understand the importance of tourism for the population. A representative survey has now ...

The 2024 edition drew over 11,000 visitors, who were primarily Swiss vacation-seeking families. This year, the fair will launch a dedicated Luxury Tourism Zone that is tailored to exclusive clientele ...

In partnership with the Swiss Travel System AG and Switzerland Tourism, Railbookers is debuting Switzerland Week – the first such event of its kind – on July 28. The weeklong event will offer ...

Switzerland is trying to persuade business travelers to extend their trips through a new marketing campaign. Called “Fly another day,” the campaign features a 30-second video ad that encourages ...