This infographic explores how successful sales kickoffs tend to be built around five key design principles: alignment, ...

Organizations across industries implement go-to-market (GTM) strategies—for products, services, new facets of an organization or even when starting an entirely new business. A strong GTM strategy will ...

Content strategies tend to fall into one of two main buckets: publication or library. That's according to an article written several years ago by strategist Jimmy Daly. A publication strategy seeks to ...