Can the Sony-Zee merger achieve transformational economies of scale before the decline of TV and fierce competition erode their advantage?

Sony has called off its merger with Indian media company Zee Entertainment, which was proposed to be a $10 billion deal.

Before, and even during, Ekta Kapoor’s reign over the 2000s with her iconic K-serials, Indian television had a very different flavour. The melodrama existed, but it was softer, more grounded ...

However, domestic violence and violence against women are much more at home in Hindi TV series on channels such as Star Plus, Zee, Sony, Colors, etc.

The Indian mega-merger between Sony ‘s TV operations in India and Zee Entertainment has been given the greenlight, paving the way for a $10B TV partnership.

Hindi entertainment channel Sony SAB has picked up the upcoming Indian adaptation of hit UK comedy-drama Shameless.

The makers attempted everything possible to improve the ratings but nothing worked for them. Hence, the channel has taken the call the shut down the daily soap.