Can the Sony-Zee merger achieve transformational economies of scale before the decline of TV and fierce competition erode their advantage?

However, domestic violence and violence against women are much more at home in Hindi TV series on channels such as Star Plus, Zee, Sony, Colors, etc.

Before, and even during, Ekta Kapoor’s reign over the 2000s with her iconic K-serials, Indian television had a very different flavour. The melodrama existed, but it was softer, more grounded ...

Sony has called off its merger with Indian media company Zee Entertainment, which was proposed to be a $10 billion deal.

Sony calls off its $10 billion merger with Indian TV giant Zee, says two years of negotiations are enough.

The makers attempted everything possible to improve the ratings but nothing worked for them. Hence, the channel has taken the call the shut down the daily soap.