Hasbro has inked a 10-year deal with Sesame Workshop, the Sesame Street creator. Beginning in 2011, Hasbro's Play- skool will begin putting out licensed toys featuring Big Bird, Elmo, Cookie ...
NEW YORK, Dec 7 (Reuters) - Hasbro Inc said on Monday it signed a 10-year deal to make and sell toys and games based on characters in the American children's television series "Sesame Street." ...
Everything's A-OK now that Sesame Street has been saved. Six months after Warner Bros. Discovery opted not to renew its deal for new episodes, threatening Big Bird's very existence, the iconic ...