Few things are more fun than walking out of the salon with a fresh perm. You finally have those beautiful, curly strands that you’ve always wanted. But they don’t stay that way forever, so you must ...

The perm is back: there aren't many other four word phrases in beauty that could cause such a flicker of panic in even the most hardy of hair trend followers. But for 2020, a softer, more modern ...

In this video, I try out the latest hair trend from Korea - the Baby Hair Contour Perm. The results were mind-blowing! Hair ...

Ever get a blowout and wish those loose, soft curls would last forever? You're not alone. Now some women are turning to perms — yes, perms — to get beachy waves that rival Gisele Bündchen’s, and some ...

The "New Wave" takes the technique of a traditional perm without the strong stench and super-tight spirals, leaving hair with a slight bend commonly categorized as "beach waves." By Melissa Magsaysay ...

Add Yahoo as a preferred source to see more of our stories on Google. Planning to perm your hair? With the advancements in perming techniques, there are various styles to choose from. Previously, at ...

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. Believe it or not, children of the '80s: Perms are making a serious comeback.