RXBar is recalling a wide variety of its protein bars. The bars, which are heavily marketed as containing all natural ingredients, may contain peanuts not declared in the ingredients list. That could ...

Post-acquisition, RXBAR will continue to operate as a standalone business, and will leverage Kellogg's scale and resources to continue driving its growth. The transaction is subject to customary ...

A Chrome extension targeting phrases like “disruptor” on social feeds is part of the Kellanova brand’s platform combatting phony trends. RXBar is needling people who overuse corporate lingo on ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Four years ago, Peter Rahal was making protein bars in his ...

RxBar CEO Peter Rahal has stepped down from the helm of his protein bar brainchild, one of numerous changes underway as the fast-growing snack company expands into breakfast and other new product ...

RXBar is countering traditional “New Year, New You” marketing messaging associated with New Year’s resolutions with a campaign that combats “B.S.” in ads, according to a press release. The effort, ...