The principal of a Park Slope, Brooklyn, elementary school is taking down the latest threat to kids' learning: Rainbow Loom bracelet-making kits. The Facey Family/flickr The bracelets -- bright and ...

This rule is a stretch! An Upper West Side elementary-school principal is banning colorful rubber-band bracelets, claiming the jewelry-making fad is a classroom distraction that causes fights on the ...

Fake Rainbow Loom kits have been selling in Singapore and are known to cause rashes or stomach ache when ingested. What started out as a birthday surprise ended in tears for four-year-old Priscilla ...

In September, when Greta Arcudi bought her daughter a bracelet-making kit called the Rainbow Loom, her son, Jake, was a little miffed because he wanted one, too. So she bought him one. "He's way into ...

Rainbow loom bracelet addiction starting slowly. [photo: flickr user angryjuliemonday] Gone are the days of Pokemon battles in-between class, Rainbow Loom bracelets have arrived in New York schools ...

The heartwarming story of Rainbow Loom and how its inventor, Choon Ng, engineered one of the hottest fads since Beanie Babies using strategies he learned at Nissan. Choon Ng, a Malaysian immigrant, ...

The Rainbow Loom is the latest toy craze, and the rubber bracelets it makes are showing up on powerful men from Governor Chris Christie to talk show host Jimmy Kimmel, who say they can't say no to a ...