Your marketing plan states your overall objectives when it comes to target demographic, pricing and ultimately promotion. The promotional plan is part of the marketing plan. In fact, your marketing ...

You can increase your company's exposure to potential clients and generate increased revenue if you conduct a successful marketing campaign. You should carefully monitor the results of the campaign ...

It's common wisdom among marketers that most long-form content should be, at most, mildly promotional. The goal is to help the reader or prospect. Then, prospects will gradually come to see the ...

As 2019 comes to a close, it’s the perfect time for promotional marketers take a look at what campaigns killed it and why. Because promotional marketing is a crucial part of engaging current—and ...

The offer to consumers was simply, bring along an old rechargeable electric toothbrush and the lovely people on the Colgate promotional stand, at either Waterloo or Victoria station, would exchange it ...

MINNEAPOLIS, MN--(Marketwired - May 4, 2016) - Promotional Marketing Advantages is embarking on their biggest expansion yet. Market Director, Stephen Oates, has recently announced that Promotional ...

In an environment of hectic competition for consumersÕ attention and their loyalty, increasing media fragmentation and enhanced technology options, promotions are enjoying a return to favour with ...

Sensing injustice in the American marketplace, Steve Finkelstein has turned informer. Finkelstein laments the plight of the small business, struggling to compete in a digital, on-demand world. He ...

Retailers are pivoting to more promotional discounts this holiday season in face of record-low consumer sentiments and more ...

ROCHESTER, MN--(Marketwired - Jul 28, 2015) - Promotional Marketing Advantages Inc. recently announced their expansion from La Crosse, WI to Rochester, MN this month. The grand opening of this ...