For several months, rumors have swirled that Proenza Schoulder designers Jack McCollough and Lazaro Hernandez have been working on a sister line to their their cult favorite label. Today, they were ...
Proenza Schouler fans, rejoice! The luxury label has announced the launch of PSWL, Proenza Schouler White Label, a new secondary line meant to offer casual, everyday clothing at more accessible prices ...
Proenza Schouler’s Jack McCollough and Lazaro Hernandez launched PSWL, short for Proenza Schouler White Label, last fall. The designers and their new lower-priced collection of everyday wardrobe ...
Proenza Shouler is marking White Label — the duo’s more casual and contemporary-priced offering — pre-fall 2021 with its first handbag collection. The collection features two carryall styles, the ...
"White Label" is due in November. By Sam Reed The Proenza Schouler family is growing! The label founded by Jack McCollough and Lazaro Hernandez in 2002 is launching a new line called “White Label” ...
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The New York label has reimagined the California-cool skate brand’s most iconic silhouette — and it’s expected to sell fast. By Danielle Directo-Meston E-Commerce Editor If you purchase an ...