WILKES-BARRE, Pa. (WJW)– Nut lovers around the globe are in mourning following Planters’ announcement that longtime mascot Mr. Peanut has died. “It is with heavy hearts that we confirm that Mr. Peanut ...

The dandiest legume known to mankind has apparently perished just in time for its parent company to cash in on The Big Game. Mr. Peanut, the mascot of bulk legume reseller Planters for more than a ...

Planters has killed off its 104-year-old spokesnut in a Super Bowl pregame spot, with a funeral to be broadcast during the Super Bowl game on Feb. 2. In the commercial features Mr. Peanut, Matt Walsh ...

Kraft Heinz is pausing promotion for its Super Bowl ad that shows the death of longtime Planters mascot Mr. Peanut following the helicopter crash that killed Kobe Bryant and eight others. Planters' ...

Are you a print subscriber? Activate your account. By Garett Sloane - 7 hours 30 min ago By Ad Age Staff - 9 hours 14 min ago 11 hours 41 min ago 12 hours 34 min ago By Brian Bonilla - 13 hours 34 min ...

Mr. Peanut is dead. Planters killed off the mascot in a playful pre-Super Bowl ad that portrays him as a life-saving hero. The company “leaked” the ad early, generating a ton of buzz in the media, ...

It's official: Planters has killed off Mr. Peanut. The brand's Super Bowl pre-game ad features Matt Walsh, Wesley Snipes, and Mr. Peanut himself, who saves the lives of his friends in his final act.

Super Bowl Sunday will not only be the biggest night in football but will also be the Roast of Mr. Peanut. To promote their new line of dry-roasted peanut products, Planters hosted a comedy roast for ...

(WHDH) — Planters is stepping into the ever-evolving craft beer world, partnering with Chicago’s Noon Whistle Brewery to launch a new brew for National American Beer Day. Nothing goes better with beer ...

AUSTIN, Minn., Feb. 8, 2022 /PRNewswire/ -- Today, the makers of the PLANTERS ® brand unveiled its Big Game ad with comedic duo Ken Jeong and Joel McHale cracking open the nuttiest snacking debate — ...