Opinions expressed by Entrepreneur contributors are their own. In a world where GPS is a thumb stroke away, most people take maps for granted. It’s hard to fathom that the oldest surviving maps had ...

Children and adults have an intuitive understanding of the world around them based on their everyday experiences. The challenge for cognitive scientists is to explain how this knowledge is acquired, ...

Mental models are cognitive tools that are particularly helpful in business since the stakes are high and the decisions can lead to outsized consequences. Bad decisions and silly mistakes are part of ...