Gen Z Women Are Less Likely To Put On Makeup Every Day — And Guess Who Has An Issue With That?

Women are lifting the veil on their beauty routines, while men are calling them catfishes.
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My makeup routine requires 8 products and 15 minutes—and most of everything is under $20

Minimal, natural makeup that lasts all day. Years ago, you couldn’t pay me to finish getting ready in under one hour. Nowadays, however, my makeup routine takes 15 minutes, whether I’m only seeing ...
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I get nonstop compliments on my makeup, and this blurring primer made my skin look like an IRL filter for 8 hours

It lasted through the whole work day, plus a cocktail party. As a beauty writer who tests the latest and greatest products for a living, I’m always fielding “what products are you loving right now” ...
Today

I did my own makeup on my wedding day. Here’s how it went

Let me start by saying I had a small wedding with about 160 guests (and I say small because weddings in India, where I live, often have upwards of 1,000 guests) in our garden at home. And just like ...
New York Post

I did my own makeup on my wedding day — and it had a surprise benefit besides the money I saved

Prettifying for your wedding can cost a pretty penny — and it can also cost a bride her natural glow. So, to spare herself the expense, Megan Diem Easton took the big-day makeup matters into her own ...