A car company's badge is one of the most important decisions it'll make. Manufacturers like Audi, with its four rings, or Mercedes, have kept their badge designs for decades as a point of tradition ...

Ford’s script wordmark logo is instantly recognizable even on its earliest models, but the famous blue oval almost got a sleek update in 1966 at the hands of one of history’s most legendary graphic ...

The university, which had used a "Fighting Irish" logo since 1964, launched a new logo for its football team days before the ...