Honda has announced it will be refreshing its brand identity in 2026, revealing an updated logo to usher in the brand's next wave of electric vehicles.

Logos are everywhere. They’re printed on your shirt, stamped on your morning coffee cup, and glued to your phone. We interact with them constantly, often without thinking twice. These tiny symbols ...

Like most car brands over the last decade, Honda has finally moved away from the skeuomorphic metallic look, opting for a ...

The PyeongChang Winter Olympics may be over, but there’s already chatter about the next games. On Wednesday, Tokyo released the official mascots of the 2020 Summer Olympics: a pair of futuristic ...

Logos are an integral part of American sports. It is a great aspect of the whole fan experience. Defending your teams—or criticizing rival organizations. There is, however, more than meets the ...

If you've always noticed something odd about the HBO logo on their streaming platform, here's why: it's poorly designed.

Designing golf logos is part art, part science, with impacts that affect everything from a club's image to its bottom line.