Feminine hygiene brand Libresse has withdrawn an ad campaign from various channels and explained that it was not the brand's intention to offend any woman or the community. It said in a Facebook post ...
Libresse Malaysia, known for pushing the boundaries in its marketing, launches an interactive experience for users to explore the womb. Titled Wonders of the Womb, the campaign begins with a virtual ...
Recently, menstrual pad brand Libresse came under fire for its Know Your V campaign, which is aimed at normalising discussions surrounding the vagina. Following the release of its V-Kebaya Limited ...
We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...
(L-R) Dr Lenny Suriyani Safri of Tunku Mukhriz UKM Hospital; Amy Gan, vice president of marketing, Etika Sdn Bhd; Wan Azizah Wan Ismail, MP Bandar Tun Razak; Kamsiah Yasin, principal of Sekolah ...
Periodsomnia was created to shine a light on women+'s experiences at night and to re-awaken a dormant segment for the Libresse brand. Given that the core of Libresse' sales came from the day segment, ...
The spot, conceptualised by BBDO Malaysia, titled 'Men-struation' checks the knowledge of few men who are asked questions like what exactly periods are according to them, what are the different kind ...